Lulu: The Software That Assists Girls Make Smarter Dating Choices

TL;DR: If you’ve ever wished you can examine the guys you date, or even the men you know who will make good times, as you test restaurants, then Lulu will make your entire dreams become a reality. Due to the fact first-ever software for women, Lulu is bringing the lead in this industry, assisting females create better matchmaking decisions and males become better daters.

From Amazon to Yelp, we are in a world where everyone loves to examine situations. Everyone can not hold off to talk about their unique opinion regarding their newest dinner or the final apartment they stayed in, but what about the newest guy they continued a romantic date with?

Really Lulu is the ideal socket for performing exactly that.

Cofounded in 2013 by Alexandra Chong and Alison Schwartz, Lulu is actually a personal social media that gives ladies the ability to speed the guys they date, recommend date-worthy dudes and show personal experiences with an incredible number of different like-minded women.

It is like talking-to your best friend

Chong and Schwartz had gotten the idea for Lulu after Chong had an unforgettable all-girls brunch experience. From exchanging tales about professions to romantic days celebration ideas, she wished she could bottle that sense of companionship and set it to great usage.

In 2013, that eyesight turned into a real possibility as Lulu, an area in which ladies can seem to be safe whenever speaking about their unique really love resides.

Director of Marketing Deborah Singer mentioned this has been a long time coming for an application in this way in the market, especially with suggestions getting so popular in other areas of existence.

«Women today get referrals about everything in their own everyday lives… yet do not get tips for one thing as essential as connections and times,» she stated. «We think that’s a very vital place for ladies become informed and get info [about] to really make smarter choices on their own.»

Whether it is rating guys they have gone away with, promoting high-quality dudes some other users or producing friend contacts, Lulu makes a significant impact.

«i do believe we are taking a new information level with the dating room,» Singer said. «Dating is a thing that does not have that info coating, and we also see our selves as delivering additional information to that particular sector.»

Lulu sticks out off their programs because Chong and Schwartz, and additionally every person in the group, allow their own characters shine through, giving down that feeling of speaking with an extremely great gf.

Based on Singer, Lulu is specially well-known among school ladies, who will be in a fresh matchmaking ecosystem and so are finding female buddies to visit for tips regarding the dudes they may be meeting on university.

Lulu also sets the privacy and security of the members initial. The software utilizes Twitter to verify sex, get older (no body under 17 is actually permitted to join) and buddies groups.

But don’t believe males are not enabled within ladies club

In will, Lulu allowed guys to begin making use of the application if they were contemplating getting reviewed.

Male consumers can easily see their unique as a whole rating and which hashtags ladies are using to describe all of them, like «#AlwaysPleased» or «#WearsEdHardy.»

Nonetheless may also access information that presents exactly how ladies position them on attributes instance wit, kissing abilities and much more.

Lulu’s article team also provides men specialized posts that offer internet dating advice about the certain specified areas they want improvement in.

Females can ask the guys their unique opinions on numerous subject areas, including rectal intercourse or creating a consignment.

Up to now over 1 million men have actually accompanied, with the average analysis being a seven, many actually look at the application three times each day.

«We noticed there had been an actual appetite from guys to sorts of enjoy statistics with what females were saying about all of them,» Singer mentioned. «Our purpose would be to really assist guys improve. Like everyone else would utilize Bing Analytics in your web site to improve it, this will be sort of Google statistics for dudes.»

Producing a secure, positive atmosphere for all

Unlike sites like Yelp or TripAdvisor, Lulu cannot enable women to publish available comments within evaluations.

Ladies are provided multiple choice options whenever examining the males along with other females can agree or disagree because of the analysis, which Singer mentioned promotes a positive environment but additionally keeps the reviews from being unnecessarily mean.

«we are rating individuals – we’re rating men. We know that is a delicate and provocative thing become doing, so we have to do it in a thoughtful method as well as in a constructive means,» she stated. «We heard from beginning from women that they failed to desire to be a part of something mean, so we determined that the structure would preserve that ecosystem.»

Lulu uses that exact same format down the road when broadening for other popular verticals like charm, vacation or business.

«we should choose a place in which women are arriving at Lulu and it’s sorts of their unique major destination for getting information off their females,» Singer mentioned. «We’re actually concentrated on the product and continuing to build ways to help ladies share much more and get tips.»

If you’re ready to release your girl talk, install Lulu (free-of-charge!) in application Store or Bing Play.